Retail Analytics/

        Changes in consumer dynamics coupled with innovations in technology are unlocking tremendous opportunities for enterprises in Retail and Consumer Goods.
Retail players need to provide a seamless experience across all channels – stores, online, social media, catalog or mobile app – and across devices – tablet, desktop and laptop. Omnichannel Marketing mandates that the experience should be consistent, complementary, and continue to build upon each interaction as the consumer treads through their 'path to purchase'. Cues from these interactions also need to feed into all areas of operations covering planning, merchandising, purchasing, distribution and storefront. This means personalized in-store experiences, loyalty programs that go beyond transaction volume and frequency, and promotions that are optimized for the level of consumer engagement.
All of this requires lot of data and timely analysis to act fast. Visual BI specializes in Retail Analytics that helps enterprises drive revenue and profitability with an optimal and competitive cost structure. Our experts can build custom solutions that consume vast amounts of data available with retailers and churn out actionable KPI dashboards that would help executives address questions